Privacy Policy

1. Your Privacy: Overview

This privacy policy (“Privacy Policy”) tells you about the information that Applied Real Intelligence LLC (“ARI”, “we,” “us” or “our”) collects in connection with the operation of our website (“Website”) located at, how the information is used and how you can access and correct certain information that we may collect.

Please note that this Privacy Policy applies only to information collected from you by ARI via the Website. It does not apply to information obtained or disclosed in offline correspondence or through other personal contacts with ARI representatives.

Further, the Website may contain links to other entities’ websites that are not controlled or operated by ARI. This Privacy Policy does not apply to such third party websites, and ARI is not responsible for the content of such third party websites or the privacy practices of such third parties. Therefore, we encourage you to request and review the privacy policies of any third parties upon disclosing your information to such parties or visiting such third party websites.

This Privacy Policy is effective as of June 1, 2024.

2. Collection of Your Information

Certain information (primarily your IP address) is automatically collected when you access our Website, as discussed in our Cookie Policy (see Section 6, below), unless you opt out of such collection. Otherwise, you can access some areas of the Website without submitting any personally identifiable information. ARI collects additional personally identifiable information only if you choose to complete any online forms to contact us, post content, provide feedback, or request information or assistance through the Website. The personally identifiable information that ARI collects through these portions of the Website may include your name, username, password, email address, address and telephone number and any other personally identifiable information that you choose to include in your submissions to us. You represent and warrant that you have the right and authority to provide any information provided by you. ARI may also collect certain non-personally identifiable information in connection with the operation of the Website, including browser or operating system information, data on advertisements or links on which you click, the website that you visited to direct you to the Website, and the website you are redirected to from the Website. Such information is maintained by ARI or Website providers acting on behalf of others. Users of the Website may be able to view your information.

3. Protection of Your Information

To prevent unauthorized access or disclosure, maintain data accuracy and facilitate the appropriate use of information, ARI uses physical, technological and administrative procedures to attempt to protect the personally identifiable information we collect through the Website. Nevertheless, Internet transmissions are never completely private or secure. You understand that any messages or information you send to the Website may be read or intercepted by others.

4. Use of Your Personally Identifiable Information

Upon our collection of your personally identifiable information, ARI may use such personally identifiable information internally, separately or in combination with pre-existing information, for the following purposes:
  1. To provide any requested information, products or services;
  2. To troubleshoot problems with the Website;
  3. To customize your experience on the Website;
  4. To enforce our Terms of Use or compliance with this Privacy Policy; or
  5. To contact you with more information about ARI products or services.
By providing personally identifiable information to ARI, you are transmitting data to the United States. We do not store or process EU data in the EU. However, personally identifiable information collected on the Website may be stored and processed in the United States, Canada or abroad.

5. Disclosure of Your Information

We may disclose your personally identifiable information to our subsidiaries or affiliates and to third party partners whom we occasionally hire to provide services on our behalf. ARI will only provide those third party partners with the personally identifiable information they need to deliver the services to us and/or on our behalf, and they will be contractually prohibited from using that information for any other purpose.

ARI reserves the right to disclose your personally identifiable information if required to do so by law or legal process or otherwise requested by any law enforcement officer or agency acting under color of law. In addition, ARI reserves the right to disclose your personally identifiable information based on the good faith belief that such action is necessary or appropriate to: (a) protect and defend the rights or property of ARI, or (b) act in urgent circumstances to protect the safety or security of the public or of users of ARI products and the Website.

6. Cookies

ARI uses cookies to gather information about your visits to the Website in order to enhance your experience. Through this process, we collect your IP address. A cookie is a small string of information that the website you visit transfers to your computer for identification purposes. Cookies can be used to follow your activity on the Website and that information helps us to understand your preferences and improve your experience with the Website. Cookies are also used for such activities as remembering your user name and password, if necessary. You can turn off all cookies, in case you prefer not to receive them. You can also have your computer warn you whenever cookies are being used. For both options you have to adjust your browser settings (such as Chrome or Internet Explorer). There are also software products available that can manage cookies for you. Please be aware, however, that when you choose to reject cookies, this choice may limit the functionality of the Website.

7. Website Analytics

ARI may use Google Analytics and other similar Websites to help analyze how you use the Website. These analytic Websites use cookies (as defined in Section 6 above). The information generated by the cookie about your use of the Website is transmitted to the Website. This information is then used to evaluate various uses of the Website and to compile statistical reports on Website activity for us, and us alone. We will never (and will not allow any third party to) use these analytics Website tools to track or to collect any of your personally identifiable information.

8. No Spyware or Adware

We do not install any spyware or adware in connection with our Website or distribute any commercial message, or authorize any third party to distribute any commercial message, by means of spyware or adware. “Spyware” or “adware” is any software which has been downloaded to or installed on an Internet user’s computer or device, without the user’s actual consent, and facilitates the distribution of any commercial message to the user. If you feel you may have spyware from another company installed on your machine or device, there are various anti-spyware/adware software applications available on the Internet to identify if this has occurred.

9. User Generated Content

ARI may, but is not obligated to, offer interactive features that allow users to, among other things, submit or post content (“User Generated Content”) or links to third party content on areas of the Website accessible and viewable by other users of the Website and the public.

You represent and agree that all User Generated Content or links submitted or posted by you, shall be your sole responsibility.

This User Generated Content shall not infringe or violate the rights of any other party or violate any laws, contribute to or encourage infringing or otherwise unlawful conduct, or otherwise be obscene, objectionable or in poor taste, and that you have obtained all necessary rights, licenses or clearances.

You should be aware that when you voluntarily disclose personally identifying Information (for example, your name, street address, email address, or telephone number) on the Website, that information can be read, collected and used by other users of the Website and may result in unsolicited messages, both commercial and otherwise.

By submitting or posting any User Generated Content on, through or in connection with the Website, you hereby grant to ARI a limited license to use, modify, delete from, add to, publicly perform, publicly display, reproduce, and distribute such User Generated Content fully-paid and royalty free in all forms and formats of media now known or in the future created, including, without limitation, distributing part or all of the Website and any User Generated Content included therein. You further agree to a waiver of any ”moral rights,” or any similar rights to any User Generated Content under any jurisdiction. You retain any rights that you may have in your User Generated Content submitted or posted on, through, or in connection with the Website, subject to the limited license herein.

ARI reserves the right not to post or publish any User Generated Content, and to delete, remove or edit any User Generated Content, at any time in its sole discretion without notice or liability.

ARI reserves the right to terminate your access to the Website or to take other protective steps if you violate these terms.

10. Retention of Your Personally Identifiable Information

The personally identifiable information that you provide will be stored and maintained by ARI until you instruct us otherwise, or, in ARI’s sole discretion, for the longer of: (a) for so long as is necessary or appropriate to carry out the purpose(s) for which such information was collected and (b) for so long as we are required to maintain such information by law or other applicable rules or regulations.

11. Children’s Privacy

ARI recognizes the privacy interests of children and we encourage parents and guardians to take an active role in their children’s online activities and interests. The Website is not intended for children under the age of 18. ARI does not target its Website to children under 18. ARI does not knowingly collect personally identifiable information from children under the age of 18.

12. Choice and Opt-Out Preferences

ARI does not collect your personally identifiable information unless you choose to provide it. If, at any time, you prefer not to receive further email communications from ARI (except in connection with information, products or services that you specifically request), you will have the ability to unsubscribe from such communications by means of a link provided in every broadcast email that is sent to you by ARI. If, at any time, you prefer not to receive any other form of communication from ARI, you will have the ability to unsubscribe from such communications by contacting us at [email protected].

13. Your Acceptance of This Privacy Policy and Revisions to This Privacy Policy

Upon using the Website, you affirmatively consented to the terms of this Privacy Policy.

If you do not agree to this Privacy Policy, you may not use the Website.

ARI reserves the right, in our discretion, to change, modify, add or remove portions of this Privacy Policy at any time and from time to time and we will provide notice of those changes to you. All revisions will be posted to the Website. We urge you to review this Privacy Policy frequently for changes. Your continued use of the Website means that you accept those changes.

14. Questions or Comments

Questions or comments about this Privacy Policy should be directed to ARI at [email protected]. Thank you.